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INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT (IJNRD)
An International Open Access Journal |   ISSN: 2456-4184 |  IMPACT FACTOR: 5.57

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Issue: November 2018

Volume 3 | Issue 11

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Impact Factor : 5.57

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Paper Title: A STUDY ON EVALUATION OF RURAL TOURISM SCHEME OF GOVERNMENT OF INDIA IN ANDHRA PRADESH AND TELANGANA.
Authors Name: Dr. C.B. Venkata Krishna Prasad , Dr. M R Jhansi Rani
Author Reg. ID:
IJNRD_170153
Published Paper Id: IJNRD1711006
Published In: Volume 2 Issue 11, November-2017
Abstract: Rural tourism is one of the few activities which can provide solution to problems like falling income levels and lesser job opportunities. The Ministry of Tourism, Government of India is implementing Rural Tourism Scheme to promote village tourism as the primary tourism product to spread tourism and its socio-economic benefits to rural and its new geographic regions in India. The primary beneficiaries are rural communities (especially women and unemployed youth), PRI (Panchayat Raj Institutions) representatives, tourists etc. The aim of the rural tourism scheme is to promote village tourism as the primary tourism product and to stretch tourism and its socio-economic benefits to rural and new geographic regions. Till date 25 projects have been successfully completed or are in the verge of completion in the 16 states of India. This present study has taken three (3) projects as sample namely, 1. Development of Pochampalli, Nalgonda District, Telagana 2. Rural Tourism at Konaseema Village, East Godavari District, Andhra Pradesh and 3. Development of Puttaparthi, Ananthpur District Andhra Pradesh. The primary objective of this research paper is to evaluate the Rural Tourism Scheme of Ministry of Tourism, Government of India in Andhra Pradesh and Telangana. The secondary objectives of the study are to find basic issues hindering the flow of tourist, to identify the role of the key stakeholders of the rural tourism scheme and to recommend appropriate plan of action for effective implementation of the scheme in Andhra Pradesh and Telangana.
Keywords: Rural Tourism, Key Stake holders, Plan of Action, Clear cut Delegation of Responsibility, Convergence between Implementing Agency and PRI Representatives
Cite Article: "A STUDY ON EVALUATION OF RURAL TOURISM SCHEME OF GOVERNMENT OF INDIA IN ANDHRA PRADESH AND TELANGANA.", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.2, Issue 11, page no.29-36, November-2017, Available :http://www.ijnrd.org/papers/IJNRD1711006.pdf
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