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INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016 Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI) |
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| Paper Title: | CHALLENGES AND OPPORTUNITIES OF E-MARKETING |
| Authors Name: | Dr.Rakesh Kumar Giri |
| Download E-Certificate: | Download |
| Author Reg. ID: |
IJNRD_215979
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| Published Paper Id: | IJNRD2106005 |
| Published In: | Volume 6 Issue 6, June-2021 |
| DOI: | |
| Abstract: | Globalization brings nations closer together, but it also causes huge changes in several sectors. The marketing sector is likewise affected by this and is constantly changing. E-marketing is the process of selling a product on the internet or through digital media. E-marketing is the process of marketing a brand using the Internet. It combines direct response and indirect marketing strategies and employs a variety of technology to help businesses engage with their customers. E-marketing is the use of digital technologies to promote and sell your products or services.In recent years, the internet and e-commerce commercial activities have emerged as one of the most rapidly growing technologies, playing an increasingly important role in human existence. E-marketing is one of the most rapidly developing technologies in the IT and E-Commerce sectors. The scope of E-Marketing is considered to be extensive in reach because it not only promotes marketing over the internet but also assists in marketing via e-mail and mobile media.The study aims to highlight the concept of e-marketing. This study's research method relied on secondary data from several databases of books, research papers, and e-marketing-related publications available on the internet. The purpose of this study is to describe the current state of e-marketing in India, as well as to investigate the obstacles and opportunities that e-marketing presents. |
| Keywords: | E-marketing, internet, artificial intelligence, challenges, opportunities |
| Cite Article: | "CHALLENGES AND OPPORTUNITIES OF E-MARKETING", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.6, Issue 6, page no.36-40, June-2021, Available :http://www.ijnrd.org/papers/IJNRD2106005.pdf |
| Downloads: | 00020 |
| ISSN: |
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016 An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator |
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Published Paper ID:IJNRD2106005 Registration ID: 215979 Published In: Volume 6 Issue 6, June-2021 DOI (Digital Object Identifier): Page No: 36-40 Country: -, -, India Research Area: Engineering Publisher : IJ Publication Published Paper URL : https://www.ijnrd.org/viewpaperforall?paper=IJNRD2106005 Published Paper PDF: https://www.ijnrd.org/papers/IJNRD2106005 |
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ISSN: 2456-4184
Impact Factor: 8.76 and ISSN APPROVED
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