INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
The purpose of this paper is to examine the varied effects of green technologies on consumer purchasing decisions. The researcher employed frequency distributions, correlation analysis, and regression analysis to anatomically analyze the primary data in this chapter to achieve the goal. The Indian vehicle industry, particularly the two-wheeler category, has seen a significant transformation from previous times, when two-wheelers were dominated by scooters and motorcycles were the odd ones out there on the road. Consumer behavior has evolved dramatically over the years, and it has grown even more dynamic, with changes occurring daily, as a result of this. As a result, vehicles businesses need to understand the influence that customer behavior has on their marketing plans and tactics. The absence of the same may result in a potentially hazardous scenario
Keywords:
Consumer, behavior, two - wheeler, green technology, automobile industry.
Cite Article:
"A STUDY OF CONSUMER PERCEPTION ON GREEN VECHILES IN INDIAN AUTOMOBILE SECTOR", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.7, Issue 9, page no.1352-1368, September-2022, Available :http://www.ijnrd.org/papers/IJNRD2209158.pdf
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ISSN:
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
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