INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
Investing in mutual funds is particularly suitable for middle-income investors, offering them the opportunity to invest in a diversified portfolio of securities that are professionally managed, all at a low cost. The interest and participation in the mutual fund industry are greatly influenced by the sentiments and attitudes of investors. Therefore, the primary objective of this research is to analyse investors' perceptions towards mutual funds and identify the factors that shape their decision-making process when it comes to investing in mutual funds. Specifically, the study aims to understand the perception of low-income investors regarding their interest in the mutual fund industry in the city of Ahmedabad. By employing a random sampling technique and selecting 100 respondents, the study utilizes simple statistical tools to analyse the gathered data. The findings of this research demonstrate that investors generally exhibit a positive approach towards investing in mutual funds. Investors prioritize mutual funds for the security they offer, and they rely on information gathered from market experts before making investment decisions. Among the available options in the mutual fund industry, growth, income, and equity funds are predominantly selected by investors.
Keywords:
Mutual Funds, Investors, Perception, Ahmedabad
Cite Article:
"ANALYSING INVESTOR SENTIMENTS TOWARDS MUTUAL FUNDS IN AHMEDABAD CITY", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.7, Issue 10, page no.462-472, October-2022, Available :http://www.ijnrd.org/papers/IJNRD2210183.pdf
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ISSN:
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
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