BOTTLED AIR MARKET IN INDIA
Pranav Goenka
, Prity Jaiswal , Nirvik Shrestha , Suman Sah , Rohin Pankaj Soni
Bottled air, Air pollution, Fresh air, Healthy living, Diseases, Indian market, Consumer.
The increasing levels of air pollution have led to a growing demand for clean air. In this research paper, we have focused on fresh bottled air as a solution to combat air pollution. Our study aims at finding out the possible demand for bottled air products. We have identified Vitality Air, Kiwi air, and Himalayan Air as our main competitors, and we believe they are too expensive for Indian consumers. We intend to offer a 'Made in India' solution to reduce transportation costs and excise duty and to capture the Indian market through our product, “Praanvayu (the Indian Idea of Fresh Air Bottle)” The product will contain fresh air compressed in it for one hour, and be refillable, ensuring that it is eco-friendly and sustainable. This study employs a questionnaire method to get the results. By focusing on the Indian market, we aim to establish ourselves as a cost-effective way for suppliers to penetrate the post-acute market. Additionally, our research paper discusses the potential health benefits of using fresh bottled air, such as improved respiratory function, increased energy levels, higher concentration levels, and key factors of HDI. The findings reveal that 20.4% of respondents said they had skin infections, and 21.5 said they had lung disease & heart disease, or other health concerns. The survey shows that most respondents believe Praanvayu would be a worthwhile product, with 50% being neutral about its potential success in improving respiratory health.
"BOTTLED AIR MARKET IN INDIA", IJNRD - INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT (www.IJNRD.org), ISSN:2456-4184, Vol.8, Issue 3, page no.e480-e490, March-2023, Available :https://ijnrd.org/papers/IJNRD2303461.pdf
Volume 8
Issue 3,
March-2023
Pages : e480-e490
Paper Reg. ID: IJNRD_189824
Published Paper Id: IJNRD2303461
Downloads: 000118907
Research Area: Health Science
Country: BANGALORE, KARNATAKA, INDIA
DOI: http://doi.one/10.1729/Journal.33540
ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar | ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publisher: IJNRD (IJ Publication) Janvi Wave
