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INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016 Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI) |
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Issue: May 2024
Volume 9 | Issue 5
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| Paper Title: | Multi - Brand dealership |
| Authors Name: | Prashant Raj , Prashant Raj |
| Download E-Certificate: | Download |
| Author Reg. ID: |
IJNRD_192193
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| Published Paper Id: | IJNRD2305233 |
| Published In: | Volume 8 Issue 5, May-2023 |
| DOI: | |
| Abstract: | A multi-brand automobile dealership is a type of dealership that sells vehicles from multiple brands under one roof. This research paper aims to explore the advantages and challenges of the multi-brand automobile dealership model. It investigates factors influencing consumer preferences, dealership profitability, brand management, and the competitive landscape of the local automotive market. Through a mixed-methods approach, this research aims to provide insights for stakeholders in the automotive industry, including manufacturers, dealers, and consumers. This type of dealership provides customers with a diverse selection of vehicles to choose from, which can attract a broader customer base. Multi-brand dealerships can benefit from economies of scale, established customer bases, and increased brand recognition. However, managing multiple brands can be challenging, and there may be potential for conflicts between manufacturers. Opportunities for multi-brand dealerships include expansion into new markets, diversification of products, and increased revenue. Threats include competitive pressure, market volatility, and manufacturer requirements. |
| Keywords: | Automobile saving, cost, easy excess, customer satisfaction level, cost reduction, quality improvement, easily available, more vide range of choice |
| Cite Article: | "Multi - Brand dealership ", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.8, Issue 5, page no.c244-c247, May-2023, Available :http://www.ijnrd.org/papers/IJNRD2305233.pdf |
| Downloads: | 000118755 |
| ISSN: |
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016 An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator |
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Published Paper ID:IJNRD2305233 Registration ID: 192193 Published In: Volume 8 Issue 5, May-2023 DOI (Digital Object Identifier): Page No: c244-c247 Country: Patna , Bihar , India Research Area: Management Publisher : IJ Publication Published Paper URL : https://www.ijnrd.org/viewpaperforall?paper=IJNRD2305233 Published Paper PDF: https://www.ijnrd.org/papers/IJNRD2305233 |
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ISSN: 2456-4184
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