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IJNRD
INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT
International Peer Reviewed & Refereed Journals, Open Access Journal
ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
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Impact Factor : 8.76

Issue per Year : 12

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Paper Title: How to implement omnichannel HCP engagement across markets
Authors Name: Vaishnavi Ghadge , Pritam Jaiswar , Dr. B Lakshmi , SaiKIshore V
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IJNRD_214805
Published Paper Id: IJNRD2403150
Published In: Volume 9 Issue 3, March-2024
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Abstract: ABSTRACT Effective marketing strategies now revolve around omnichannel marketing, a customer-centric methodology that harmonizes brand messaging and experiences across all touchpoints. A thorough grasp of the omnichannel marketing principles and difficulties is necessary for successful implementation. This study offers a thorough rundown of the implementation procedure, including all the important steps—from creating customer personas and channel selection to integrating marketing tools and tracking campaign effectiveness. In response to this changing consumer behavior, omnichannel marketing has surfaced as a game-changing strategy that combines several communication channels to provide a cohesive and customized customer experience. This paper explores the complexities of omnichannel marketing implementation, emphasizing the important phases, factors, and difficulties in carrying out this approach successfully.
Keywords: Omnichannel HCP Engagement, Multichannel Marketing, Seamless HCP Experience, Channel Integration in Healthcare.
Cite Article: "How to implement omnichannel HCP engagement across markets ", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.9, Issue 3, page no.b446-b458, March-2024, Available :http://www.ijnrd.org/papers/IJNRD2403150.pdf
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ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publication Details: Published Paper ID:IJNRD2403150
Registration ID: 214805
Published In: Volume 9 Issue 3, March-2024
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Page No: b446-b458
Country: Hyderabad , telangana , India
Research Area: Pharmacy
Publisher : IJ Publication
Published Paper URL : https://www.ijnrd.org/viewpaperforall?paper=IJNRD2403150
Published Paper PDF: https://www.ijnrd.org/papers/IJNRD2403150
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ISSN: 2456-4184
Impact Factor: 8.76 and ISSN APPROVED
Journal Starting Year (ESTD) : 2016

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