INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
This research report explores the important role played by social media in the phenomenal growth of Mamaearth, India’s leading personal care brand. By leveraging the power of various social media platforms, influencer marketing and strategic content creation, Mamaearth has established a strong online presence and achieved superior brand recognition.
The research paper also explores the company’s goals, the social media platforms chosen for engagement, and various aspects of Mama Earth’s use of social media to increase brand awareness, customer loyalty, and overall business growth. Through a detailed analysis of key performance indicators and analysing the key differences and advantages it offers compared to traditional marketing methods.
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"The Transformative Impact of Mama Earth Company's Social Media Integration on Business Growth", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.9, Issue 4, page no.f174-f180, April-2024, Available :http://www.ijnrd.org/papers/IJNRD2404523.pdf
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2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
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