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IJNRD
INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT
International Peer Reviewed & Refereed Journals, Open Access Journal
ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
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Impact Factor : 8.76

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Paper Title: Exploring the Role of Behavioral Biases in Investment Decision-Making Among Retail Investors in India
Authors Name: Nikhil Joseph KJ
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IJNRD_217944
Published Paper Id: IJNRDTH00131
Published In: Volume 9 Issue 4, April-2024
DOI:
Abstract: The study titled "Exploring the Role of Behavioral Biases in Investment Decision Making Among Retail Investors in India" seeks to delve into the intricate relationship between behavioral biases and investment decision-making processes among retail investors in India. This research aims to shed light on the various biases that may influence the investment choices of retail investors in the Indian financial market. Behavioral finance, as a field, focuses on understanding how psychological factors can impact financial decision-making and how individuals often deviate from traditional economic models of rational behavior. The Indian financial market has witnessed significant growth in recent years, with an increasing number of retail investors participating in various investment avenues such as stocks, mutual funds, and real estate. However, the decisions made by these investors are not always rational and may be influenced by cognitive biases that lead to suboptimal investment outcomes. By studying the role of behavioral biases in investment decision-making, this research aims to identify the specific biases that are prevalent among retail investors in India and understand how these biases impact their investment choices. Some common behavioral biases that may influence investment decisions include overconfidence, loss aversion, anchoring, herd mentality, and confirmation bias. These biases can lead investors to make decisions based on emotions rather than objective information, resulting in suboptimal investment outcomes. By exploring the prevalence of these biases among retail investors in India, this study seeks to provide insights that can help investors make more informed and rational investment decisions. Through a combination of qualitative and quantitative research methods, including surveys, interviews, and behavioral experiments, this study will gather data to analyze the presence and impact of behavioral biases on investment decision-making among retail investors in India. The findings of this research are expected to contribute to the existing literature on behavioral finance and provide practical implications for investors, financial advisors, and policymakers in India. Overall, this study aims to deepen our understanding of how behavioral biases shape investment decisions among retail investors in India and offer recommendations to mitigate the negative effects of these biases on investment outcomes. By addressing the role of behavioral biases in investment decision-making, this research has the potential to enhance the financial literacy and decision-making capabilities of retail investors in India, ultimately leading to more sustainable and profitable investment practices.
Keywords: Behavioral Biases, Retail investors, Investment decision -making
Cite Article: "Exploring the Role of Behavioral Biases in Investment Decision-Making Among Retail Investors in India", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.9, Issue 4, page no.684-727, April-2024, Available :http://www.ijnrd.org/papers/IJNRDTH00131.pdf
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ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publication Details: Published Paper ID:IJNRDTH00131
Registration ID: 217944
Published In: Volume 9 Issue 4, April-2024
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Page No: 684-727
Country: Kodagu, Karnataka, India
Research Area: Management
Publisher : IJ Publication
Published Paper URL : https://www.ijnrd.org/viewpaperforall?paper=IJNRDTH00131
Published Paper PDF: https://www.ijnrd.org/papers/IJNRDTH00131
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ISSN: 2456-4184
Impact Factor: 8.76 and ISSN APPROVED
Journal Starting Year (ESTD) : 2016

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