INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
The present research paper is focusing on the impact of the Advertising on consumer’s buying process, Advertising, product, services; campaigns are the key factors, which raise the consumer’s intentions towards the product and buying behaviours. The buying process is strongly influenced by need of the product which is build by the advertiser. The Study explores that a creative and well executed advertisement has always a great impact on buying trends or purchasing behaviours of the consumers.
Keywords:
Advertising, products, services, campaigns are the key factors
Cite Article:
"Impact of Advertising on Consumer Buying Process", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.4, Issue 12, page no.248-252, December-2019, Available :http://www.ijnrd.org/papers/IJNRD1912022.pdf
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ISSN:
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
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