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IJNRD
INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT
International Peer Reviewed & Refereed Journals, Open Access Journal
ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
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Impact Factor : 8.76

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Paper Title: PROSPECTS OF ONLINE ADVERTISEMENTS AND ITS INFLUENCES – A PERCEPTIONAL STUDY AMONG INTERNET USERS
Authors Name: J.J.SHALINI , Dr. K. PUSHPALATHA
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IJNRD_183525
Published Paper Id: IJNRD2210102
Published In: Volume 7 Issue 10, October-2022
DOI:
Abstract: The online system created a new way of adverting the products and services with a rapid advertising technology. Online advertising is booming with potential growth and it is considered as most powerful tool to promote products and services in the cut throat competition. It is also considered as interactive medium on the part of the consumers who are able to post queries, information, reviews about products and services advertised. Although, the online advertising has its own potential growth in terms of its rechability, accessibility and getting the attention of the audience, still its effectiveness needs to be measured. Hence, this paper explores the importance of analyzing the perception of the internet users across their demographic characteristics.
Keywords: Advertisements, Internet, Online, Potentiality.
Cite Article: "PROSPECTS OF ONLINE ADVERTISEMENTS AND ITS INFLUENCES – A PERCEPTIONAL STUDY AMONG INTERNET USERS", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.7, Issue 10, page no.844-849, October-2022, Available :http://www.ijnrd.org/papers/IJNRD2210102.pdf
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ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publication Details: Published Paper ID:IJNRD2210102
Registration ID: 183525
Published In: Volume 7 Issue 10, October-2022
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Page No: 844-849
Country: ERODE, TAMIL NADU, India
Research Area: Engineering
Publisher : IJ Publication
Published Paper URL : https://www.ijnrd.org/viewpaperforall?paper=IJNRD2210102
Published Paper PDF: https://www.ijnrd.org/papers/IJNRD2210102
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ISSN: 2456-4184
Impact Factor: 8.76 and ISSN APPROVED
Journal Starting Year (ESTD) : 2016

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