INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
A mutual fund is just the connecting bridge or a financial intermediary that allows a group of investors to pool their money together with a predetermined investment objective. Mutual funds are considered as one of the best available investments as compare to others they are very cost efficient and also easy to invest in, thus by pooling money together in a mutual fund, investors can purchase stocks or bonds with much lower trading costs than if they tried to do it on their own. This study is done to determine the preferences of investors for investment in mutual funds in Guwahati city. The objectives of the study were to identify the factors that influence the preferences of investors for investment in mutual fund and the satisfaction level of investors investing in mutual funds. The study has been done with the help of primary and secondary data. The study reveals the most preferred factor for investment in mutual fund by the investors is high return and diversification of their investment. Also, the investors are the most satisfied with the high return factor and agency services provided by the mutual fund agencies. From the findings of the study, it can be suggested that financial literacy should also be imparted to the general public for understandability of technical terminologies. This will help the people in better understanding and interpretation of the risk and return related to investment. It can be concluded that mutual fund has still to struggle to gain more investors.
"Investors Preferences on Mutual Fund in Guwahati City.", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.8, Issue 2, page no.c146-c150, February-2023, Available :http://www.ijnrd.org/papers/IJNRD2302217.pdf
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2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
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