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INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016 Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI) |
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| Paper Title: | Review on consumer knowledge and buying behaviour towards organic foods |
| Authors Name: | SONIYA KHINCHI , Dr. Sarla Lakhawat |
| Download E-Certificate: | Download |
| Author Reg. ID: |
IJNRD_184534
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| Published Paper Id: | IJNRD2305658 |
| Published In: | Volume 8 Issue 5, May-2023 |
| DOI: | |
| Abstract: | Natural fertilisers, pesticides, growth hormones, and genetically modified organisms are not used in the production of organic food. In 2020, the market for organic foods in India is anticipated to grow to $820 million. Due to rising health consciousness, the popularity of organically food is rising in India. Some antioxidants and flavonoids, which have antioxidant characteristics, might be present in higher concentrations in organic foods. The risk of cancer and heart disease is decreased along with other health hazards. As opposed to regular diet, it is also less prone to result in obesity. This study primary goal is to gauge consumer awareness of and purchasing patterns for organic food items. Consumer behaviour analysis can be used to determine the factors influencing customers choices to buy organic food. Secondary sources were used for the following study. Consumers are more influenced by factors such as perceived health, product attributes, social welfare, product attributes and the ability to purchase organic food. A strong relationship between perceived health and product attributes, customers believe that organic food is good for their lives. Since perceived health has the least influence of all variables, it is important to focus on the warranty certificate and product price which must be maintained to a minimum. |
| Keywords: | Organic foods, Knowledge, Health benefits, Purchase behaviour, Factors |
| Cite Article: | "Review on consumer knowledge and buying behaviour towards organic foods", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.8, Issue 5, page no.g457-g464, May-2023, Available :http://www.ijnrd.org/papers/IJNRD2305658.pdf |
| Downloads: | 000118750 |
| ISSN: |
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016 An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator |
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Published Paper ID:IJNRD2305658 Registration ID: 184534 Published In: Volume 8 Issue 5, May-2023 DOI (Digital Object Identifier): Page No: g457-g464 Country: udaipur, rajasthan, India Research Area: Science Publisher : IJ Publication Published Paper URL : https://www.ijnrd.org/viewpaperforall?paper=IJNRD2305658 Published Paper PDF: https://www.ijnrd.org/papers/IJNRD2305658 |
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ISSN: 2456-4184
Impact Factor: 8.76 and ISSN APPROVED
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