INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
This article aims at exploring capitalism and consumerism, along with elements of corruption embedded in corporations. The primary role of commercialism is to make profit through supply and demand. The present-day youth often fall prey to the machinations of brand and their merchandise. This article analyses the inclination of adolescents towards consumption. The comic book series The Boys written by Garth Ennis and illustrated by Darick Robertson, sheds light on the portrayal of superheroes as the poster child of consumerism. Corruption, when left unchecked and unaccounted for is a dormant threat to society, as is bowing down to capitalism. The research concentrates on how conglomerates egg on corruption and the effects that befall the contemporary generation as a result. By juxtaposing the two, the comic further explains and underlines how corporations have been putting up façades of various kinds to deceive the public. The article intends on unveiling conglomerates for what they truly are, using the superheroes from the comic as conduits.
"Consumerism, Corruption and Capitalism in The Boys", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.7, Issue 11, page no.146-149, November-2022, Available :http://www.ijnrd.org/papers/IJNRDB001040.pdf
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2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
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