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INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT
International Peer Reviewed & Refereed Journals, Open Access Journal
ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
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Impact Factor : 8.76

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Paper Title: CUSTOMER PERSPECTIVES TOWARDS FOOD DELIVERY APPS AT ARIYALUR
Authors Name: SETHU BHARATHI .P , DR. RANI J
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IJNRD_181303
Published Paper Id: IJNRD2205043
Published In: Volume 7 Issue 5, May-2022
DOI:
Abstract: e-commerce- a trending wave in the field of trade and commerce of that food delivery applications have created a tremendous flow among the youth and almost every street of all the cities gives a sight of traffic on spise ten ten flyer eats etc. various such food apps have been linked up with different restaurants to grasp the satisfaction of the foodies by delivering the food on their doorsteps consumer perception implies an individuals attitude towards a product or service provided to him her which is affected by advertisements reviews social media and personal experiences so being consumers the king of market influences to study their perception and awareness level of such food apps and the study would also attempt to understand the influencing factors of using such applications the study would be based on primary data and confined to ariyalur town considering the respondents of age group between 15years to 30 years the study shows the most preferred app used by the customer to order food online and factors leading to us considering it the most preferable app there are many factors related to customers ordering behavior- like price on-time delivery packaging peer service provider behavior platform design etc. there is a gradual shift in the way people order food the purpose of this research is to know what factors define customers perceptions and to find the most popular app in the food delivery industry
Keywords: consumer perception, food delivery applications, influencing factors
Cite Article: "CUSTOMER PERSPECTIVES TOWARDS FOOD DELIVERY APPS AT ARIYALUR ", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.7, Issue 5, page no.412-415, May-2022, Available :http://www.ijnrd.org/papers/IJNRD2205043.pdf
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ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publication Details: Published Paper ID:IJNRD2205043
Registration ID: 181303
Published In: Volume 7 Issue 5, May-2022
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Page No: 412-415
Country: ariyalur, TAMILNADU, India
Research Area: Management
Publisher : IJ Publication
Published Paper URL : https://www.ijnrd.org/viewpaperforall?paper=IJNRD2205043
Published Paper PDF: https://www.ijnrd.org/papers/IJNRD2205043
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ISSN: 2456-4184
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Journal Starting Year (ESTD) : 2016

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