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INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016 Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI) |
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| Paper Title: | A study on impact of information technology among bank employees and bank customers from socio demographic context at udham singh nagar district in uttarakhand |
| Authors Name: | Beena Arya , P.C.Suyal , Kiran Rana |
| Download E-Certificate: | Download |
| Author Reg. ID: |
IJNRD_187118
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| Published Paper Id: | IJNRD2302064 |
| Published In: | Volume 8 Issue 2, February-2023 |
| DOI: | |
| Abstract: | ABSTRACT- Information Technology has globally turned out to be a key component in economic growth of many developed and developing countries in the world. Many improvements and innovations have taken place in the world in recent years. The most striking and one of the most noticeable is the growth of Information and Communication Technology (ICTs). It is no longer news that we are now in Information age that is characterized by an ever-changing Information Technology revolution. This study discourses the impact of Information Technology on the banking services offered to the bank customers and bank employees. Information Technology offers economies of scale in service delivery, covering innovative customers and developing advanced services. Banking sector in India has made rapid speed in modernizing and aligning technology to the new competitive business. It adopts mobile, internet and communication systems to deliver speedy services. This present study was started with the objective of significant bank customers and bank employees demographic profile, factors influencing on service accessibility, customer satisfaction on technology based service and strategies required to improve this service selection. This study was conducted in Udham Singh Nagar District (Uttarakhand state), which covered 260 samples in number. The data for the study was collected through well-constructed questionnaire. This study seeks to test the above objectives with simple percentage analysis. This study was concluded that banking services through information technology platform offers satisfied service to the bank customers and bank employees and consecutively needs to improve as per changing technology preference. |
| Keywords: | Key Words Used: Banking Service, Information Technology, Demographic Profile, Service Accessibility, Customer Satisfaction, Technology-Based Service. |
| Cite Article: | "A study on impact of information technology among bank employees and bank customers from socio demographic context at udham singh nagar district in uttarakhand", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.8, Issue 2, page no.a502-a509, February-2023, Available :http://www.ijnrd.org/papers/IJNRD2302064.pdf |
| Downloads: | 000118756 |
| ISSN: |
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016 An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator |
| Publication Details: |
Published Paper ID:IJNRD2302064 Registration ID: 187118 Published In: Volume 8 Issue 2, February-2023 DOI (Digital Object Identifier): Page No: a502-a509 Country: Rudrapur, Uttarakhand, India Research Area: Commerce Publisher : IJ Publication Published Paper URL : https://www.ijnrd.org/viewpaperforall?paper=IJNRD2302064 Published Paper PDF: https://www.ijnrd.org/papers/IJNRD2302064 |
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ISSN: 2456-4184
Impact Factor: 8.76 and ISSN APPROVED
Journal Starting Year (ESTD) : 2016
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