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INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016 Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI) |
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| Paper Title: | Consumer attitude towards sports rental concept in tourism |
| Authors Name: | Prof. Sunitha B K , Dr. Roopa KV , Archit Kumar , Anurudh Singh , Arya Kumari Bhudolia |
| Download E-Certificate: | Download |
| Author Reg. ID: |
IJNRD_191008
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| Published Paper Id: | IJNRD2304219 |
| Published In: | Volume 8 Issue 4, April-2023 |
| DOI: | |
| Abstract: | The sports rental concept in tourism has gained popularity in recent years as it offers consumers the opportunity to rent sports equipment rather than purchase it, saving both money and storage space. This study aims to investigate consumer attitudes towards this concept, focusing on the sports rental industry within the tourism sector. The study uses a mixed-methods approach, combining a quantitative survey with qualitative interviews of consumers who have used sports rental services. The survey results indicate that the majority of respondents view sports rental as a convenient and cost-effective option. Furthermore, consumers were found to be more likely to rent sports equipment when traveling, particularly for sports they don't typically participate in at home. The qualitative interviews provide further insight into the factors that influence consumer attitudes towards sports rental, including the quality and variety of equipment available, rental prices, and ease of use. Overall, this study highlights the potential benefits of sports rental for both consumers and the tourism industry, while also identifying areas where improvements can be made to better meet consumer needs and preferences. |
| Keywords: | Sports rental, Tourism, Consumer attitude, Equipment quality, Convenience Availability, Cost Perceived, value Satisfaction, Outdoor activities |
| Cite Article: | "Consumer attitude towards sports rental concept in tourism", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.8, Issue 4, page no.c135-c149, April-2023, Available :http://www.ijnrd.org/papers/IJNRD2304219.pdf |
| Downloads: | 000118747 |
| ISSN: |
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016 An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator |
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Published Paper ID:IJNRD2304219 Registration ID: 191008 Published In: Volume 8 Issue 4, April-2023 DOI (Digital Object Identifier): Page No: c135-c149 Country: Bangalore, Karnataka, India Research Area: Other Publisher : IJ Publication Published Paper URL : https://www.ijnrd.org/viewpaperforall?paper=IJNRD2304219 Published Paper PDF: https://www.ijnrd.org/papers/IJNRD2304219 |
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ISSN: 2456-4184
Impact Factor: 8.76 and ISSN APPROVED
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