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INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016 Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI) |
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| Paper Title: | A CHRONOLOGICAL STUDY OF HISTORY OF MANNEQUINS IN VISUAL MERCHANDISING PRACTICES |
| Authors Name: | Dr. Aditya Upadhyay |
| Download E-Certificate: | Download |
| Author Reg. ID: |
IJNRD_199601
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| Published Paper Id: | IJNRD2306397 |
| Published In: | Volume 8 Issue 6, June-2023 |
| DOI: | |
| Abstract: | This paper is a study of past and present of use of mannequins in practice of Visual Merchandising, to find a common link and trend flow, which can further help in deriving or forecasting techniques of VM which could be used in future. This study is done chronologically, right from the earliest available known sources of information about inception of this art. This article can lead the readers through the journey of transformation of art of 15th Century into science of displaying techniques for retailing of 21st Century. A reader will also learn how social, political and economic changes in society have impacted the retail culture and how everything around retail and visual merchandising adapted to these changes for survival. Like all other studies of history, all the information for this paper is collected through trustable secondary sources like published research papers, books, articles, brochures, pictures etc. Source of information is given due credit wherever required. Pictures are used extensively to help readers understand and relate with the journey of retail culture. |
| Keywords: | Visual Merchandising, Mannequin, Retail Store, Window display, Retailing |
| Cite Article: | "A CHRONOLOGICAL STUDY OF HISTORY OF MANNEQUINS IN VISUAL MERCHANDISING PRACTICES", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.8, Issue 6, page no.d936-d951, June-2023, Available :http://www.ijnrd.org/papers/IJNRD2306397.pdf |
| Downloads: | 000118753 |
| ISSN: |
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016 An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator |
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Published Paper ID:IJNRD2306397 Registration ID: 199601 Published In: Volume 8 Issue 6, June-2023 DOI (Digital Object Identifier): Page No: d936-d951 Country: Bhopal, Madhya Pradesh, India Research Area: Social Science and Humanities Publisher : IJ Publication Published Paper URL : https://www.ijnrd.org/viewpaperforall?paper=IJNRD2306397 Published Paper PDF: https://www.ijnrd.org/papers/IJNRD2306397 |
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ISSN: 2456-4184
Impact Factor: 8.76 and ISSN APPROVED
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