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IJNRD
INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT
International Peer Reviewed & Refereed Journals, Open Access Journal
ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
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Impact Factor : 8.76

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Paper Title: AN ANALYTICAL STUDY ON READERS’ ATTITUDE TOWARDS SELECTED NEWSPAPERS WITH SPECIAL REFERENCE TO KANGAYAM TALUK, TIRUPUR DISTRICT, TAMILNADU.
Authors Name: Dr.S.KALAISELVI Assistant Professo
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IJNRD_203416
Published Paper Id: IJNRD2308107
Published In: Volume 8 Issue 8, August-2023
DOI:
Abstract: Newspapers provide information and general knowledge. Newspapers provide news about a country's economic situation, sports, games, entertainment, trade and commerce. Reading newspaper makes a good habit and it is already part of the modern life. Newspaper provides us with information collected from around the globe. It also helps to develop new ideas, and at times guide the common man. A newspaper acts an important medium to control corruption and scams. Reading Newspapers and journals has become a part and parcel of everyday life of human beings. There are people who cannot begins this day without a newspaper. The reading habit helps people to make use of the leisure time usefully. Because of the interest shown in the reading of newspaper and magazines, the journals and newspapers and getting multiplied every day. Among the various newspaper there are certain newspaper found popular among the public. It is essential to probe as to what factors led the readers to prefer a particular newspaper and to know the socio political awareness cleared by the newspaper. Our newspaper compete with one another, in giving information and putting for ideas. It is possible to explain how new and why one newspaper differs from another by changing the news contents designs editorial attitudes and other features of the newspapers. Hence it is decided to conduct a study on the consumer attitude towards newspaper in Kangayam taluk. In this study it can be concluded that the newspaper agencies should promote and increase their circulation to face the competitors in future period. Greater care should be taken to keep the satisfaction level of the readers almost the same.
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Cite Article: "AN ANALYTICAL STUDY ON READERS’ ATTITUDE TOWARDS SELECTED NEWSPAPERS WITH SPECIAL REFERENCE TO KANGAYAM TALUK, TIRUPUR DISTRICT, TAMILNADU.", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.8, Issue 8, page no.b51-b57, August-2023, Available :http://www.ijnrd.org/papers/IJNRD2308107.pdf
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ISSN: 2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Publication Details: Published Paper ID:IJNRD2308107
Registration ID: 203416
Published In: Volume 8 Issue 8, August-2023
DOI (Digital Object Identifier):
Page No: b51-b57
Country: Erode, Tamil nadu, India
Research Area: Commerce
Publisher : IJ Publication
Published Paper URL : https://www.ijnrd.org/viewpaperforall?paper=IJNRD2308107
Published Paper PDF: https://www.ijnrd.org/papers/IJNRD2308107
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ISSN: 2456-4184
Impact Factor: 8.76 and ISSN APPROVED
Journal Starting Year (ESTD) : 2016

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