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INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016 Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI) |
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| Paper Title: | An Application of Nudge Theory in Changing Waste Segregation Behavior in Urban Households |
| Authors Name: | Ketki Samel , Sheldon Patrick Joseph |
| Download E-Certificate: | Download |
| Author Reg. ID: |
IJNRD_210029
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| Published Paper Id: | IJNRD2311390 |
| Published In: | Volume 8 Issue 11, November-2023 |
| DOI: | |
| Abstract: | The aim of this research is to design nudges to seek solutions to the issue of waste segregation in urban households. The method adopted for this was to create a behavioral map, followed by tracing the barriers in each stage and then formulating the nudges accordingly. The designed nudges were based on the principles of social shaming and loss aversion. Further, the impact of these interventions can be tested using randomized controlled trials. Based on the degree of effectiveness of these interventions, they can be adopted and adapted as policies in the future. |
| Keywords: | Nudge, Waste Segregation, Social shaming, Loss aversion, Randomised Controlled Trials |
| Cite Article: | "An Application of Nudge Theory in Changing Waste Segregation Behavior in Urban Households", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.8, Issue 11, page no.d813-d822, November-2023, Available :http://www.ijnrd.org/papers/IJNRD2311390.pdf |
| Downloads: | 000118765 |
| ISSN: |
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016 An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator |
| Publication Details: |
Published Paper ID:IJNRD2311390 Registration ID: 210029 Published In: Volume 8 Issue 11, November-2023 DOI (Digital Object Identifier): Page No: d813-d822 Country: Thane, Maharashtra, India Research Area: Arts Publisher : IJ Publication Published Paper URL : https://www.ijnrd.org/viewpaperforall?paper=IJNRD2311390 Published Paper PDF: https://www.ijnrd.org/papers/IJNRD2311390 |
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ISSN: 2456-4184
Impact Factor: 8.76 and ISSN APPROVED
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