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INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016 Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI) |
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| Paper Title: | CUSTOMER RELATIONSHIP MANAGEMENT PRACTICES OF SONALIKA TRACTOR DEALERS IN BHAVANI TALUK. |
| Authors Name: | K.Brindha, , Dr.N.Boomathi, |
| Download E-Certificate: | Download |
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IJNRD_213050
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| Published Paper Id: | IJNRD2401280 |
| Published In: | Volume 9 Issue 1, January-2024 |
| DOI: | |
| Abstract: | Customer Relationship Management is the process of managing a good and a healthy relationship between customers so as to get utmost profit out of them by maintaining a healthy and cordial relationship with them. Customer Relationship Management is a system of managing interactions with all the companies existing customers with the potential customers so as to build a good company profile which will ultimately give the company benefit in a long run. Customer Relationship Management is also defined as a business approach that brings people, processes and technology together to maximize relationship and to get utmost profit out of it. Information System (IS) plays a vital role in Customer Relationship Management system. Is the infrastructure for CRM systems in order to understand and interact with customers? CRM acts as an application of e-business and digital activities as well as customer collection data. |
| Keywords: | CRM, Customer Behaviour, Customer Retention. |
| Cite Article: | "CUSTOMER RELATIONSHIP MANAGEMENT PRACTICES OF SONALIKA TRACTOR DEALERS IN BHAVANI TALUK.", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.9, Issue 1, page no.c649-c656, January-2024, Available :http://www.ijnrd.org/papers/IJNRD2401280.pdf |
| Downloads: | 000118757 |
| ISSN: |
2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016 An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator |
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Published Paper ID:IJNRD2401280 Registration ID: 213050 Published In: Volume 9 Issue 1, January-2024 DOI (Digital Object Identifier): Page No: c649-c656 Country: Erode, Tamil nadu, India Research Area: Commerce Publisher : IJ Publication Published Paper URL : https://www.ijnrd.org/viewpaperforall?paper=IJNRD2401280 Published Paper PDF: https://www.ijnrd.org/papers/IJNRD2401280 |
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ISSN: 2456-4184
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