INTERNATIONAL JOURNAL OF NOVEL RESEARCH AND DEVELOPMENT International Peer Reviewed & Refereed Journals, Open Access Journal ISSN Approved Journal No: 2456-4184 | Impact factor: 8.76 | ESTD Year: 2016
Scholarly open access journals, Peer-reviewed, and Refereed Journals, Impact factor 8.76 (Calculate by google scholar and Semantic Scholar | AI-Powered Research Tool) , Multidisciplinary, Monthly, Indexing in all major database & Metadata, Citation Generator, Digital Object Identifier(DOI)
In the current global economic landscape, there has been a significant shift towards prosperity, drawing attention to the impressive growth rates worldwide. Elevated income levels and flourishing stock markets have attracted a growing number of high net worth investors (HNIs), leading to an abundance of investible surplus. These investors, with a greater risk appetite, are inclined towards exploring new and diverse investment opportunities for diversification. Consequently, there has been a proliferation of novel options across various asset classes, including Equity and Stock, Debt Market, Mutual Funds, Insurance, Real Estate, Commodities, and Bank Fixed Deposits. The primary aim of this study is to assess the needs of present investors and analyze their behavior towards different financial instruments. The common perception of investors is to buy when market supports when there is an uptrend and not to invest in falling time. Through this analysis, we seek to understand investors' behavior and preferences concerning investments, and this study will help the future investors to have look into the behavior of past investors and the future investors can learn from the mistakes, which has been done by the past investors and not repeat the same.
Design/Methodology: A structured questionnaire was made with the sample size of 74 respondents and the question were related to demographics and Investment related questions.
"A Study Of Investors Behavior Towards Various Investment Avenues - Mumbai", International Journal of Novel Research and Development (www.ijnrd.org), ISSN:2456-4184, Vol.9, Issue 2, page no.c786-c797, February-2024, Available :http://www.ijnrd.org/papers/IJNRD2402284.pdf
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2456-4184 | IMPACT FACTOR: 8.76 Calculated By Google Scholar| ESTD YEAR: 2016
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 8.76 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
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